Welcome to Site King, where safeguarding your privacy and protecting your personal information is of utmost importance to us. This privacy policy outlines how we collect, use, share, and protect the data we gather from our website visitors and customers. By using our website and engaging with our services, you entrust us with your personal data, and we are committed to ensuring that it is handled responsibly, transparently, and in compliance with applicable data protection laws.

 

At Site King, we are dedicated to creating a secure and enjoyable online experience for you. This privacy policy explains the types of data we collect, the purposes for which we collect it, and the rights you have in relation to your personal information. Please take a moment to read this policy carefully to understand how we process and safeguard your data.

 

By continuing to use our website and services, you acknowledge that you have reviewed and accepted this privacy policy. If you do not agree with any aspect of this policy, we kindly request that you refrain from using our website or providing any personal information. Your use of our website and services, as well as any interactions with us, are subject to this privacy policy and our terms of service.

 

We may update this privacy policy from time to time to reflect changes in our data practices or legal requirements. Any updates will be posted on this page, and we will strive to inform you of significant changes. We encourage you to revisit this policy periodically to stay informed about how we protect your privacy.

Information We Collect

We may collect the following information when you use our website:

  • Name (First Name, Middle Name, Last Name)
  • Login Details (Username and Encrypted Password)
  • Email Address
  • Telephone Number
  • Shipping / Billing Address (Street Address, City, County, Country, Postcode)
  • IP Address
  • Device ID
  • Browser Information
  • Event Tracking
  • User Interactions
  • Referral Source
  • Conversion Data
  • Page views
  • Date of Birth
  • Gender
  • Tax/VAT number
  • Newsletter Confirmation
  • Login Information (Date/Time)
  • Account Creation (Date/Time)
  • Order Information (Date/Time)
  • Order Number
  • Marketing Status
  • Products Ordered
  • Delivery Method
  • Prices, and/or Totals
  • Order Notes
  • Use of Coupon Code
  • Recently view products
  • Session ID

In addition to the above data, we also collect information through third-party tracking services integrated into our website. These services include:

Facebook Pixel: The Facebook Pixel tracks user interactions on our website, such as page views, conversions, and specific events. It may collect data about user activity, device information, and referral source from Facebook ads or other channels.

Paypal: PayPal sets this cookie to make safe payments through PayPal.

Bing Pixel: The Bing Pixel tracks user interactions on our website to measure the effectiveness of Bing advertising campaigns. It may collect data on user actions, device information, and Bing referral sources.

Mailchimp: We use Mailchimp as a third-party service to manage our newsletter subscriptions and marketing emails. When you subscribe to our newsletter, Mailchimp may collect your email address, name, and other relevant information for email delivery and analysis purposes.

 

Legal Basis for Data Processing

We process your personal data based on one or more of the following legal bases:

Performance of a Contract:

In certain instances, we need to process your data to fulfill our contractual obligations to you. For example, when you make a purchase on our website, we require your name, address, and payment information to process and deliver your order. The data collected for this purpose is necessary for the performance of the contract between you and us.

Consent:

For specific data processing activities, we rely on your explicit consent. This includes cases where you opt in to receive marketing emails or newsletters from us. By providing your consent, you agree to the processing of your data for the purposes stated at the time of consent. You have the right to withdraw your consent at any time by unsubscribing.

Legitimate Interests:

We may process your data for legitimate business interests, which include improving our products and services, enhancing user experience, and conducting market research. When relying on legitimate interests, we carefully consider the impact on your privacy rights and ensure that our interests do not override your fundamental rights and freedoms.

Legal Obligations:

In some cases, we are required by law to process certain personal data. For example, we may need to retain transaction records for accounting and tax compliance purposes.


Vital Interests:

In rare situations where it is necessary to protect someone’s vital interests, we may process personal data without explicit consent. This legal basis is applicable in emergency situations, such as when there is a risk to someone’s life or physical integrity.

Public Interest:

We may process personal data when it is in the public interest, provided that it is based on relevant laws or regulations.

 

How We Use Your Data

We use your data, including data collected through third-party tracking services, for the following specific purposes:

Order Fulfillment and Customer Support:

We utilize the information you provide, such as your name, address, and contact details, to process and deliver your orders, manage returns or exchanges, and provide customer support. This ensures a seamless shopping experience for you.

Improving Products and Services:

Your interactions with our website, including page views and purchase history, enable us to analyze user preferences and behavior. This data is invaluable for enhancing our product offerings, website functionality, and user interface, thereby tailoring our services to better meet your needs.

Personalization and Website Customization:

By collecting data on your preferences and browsing behavior, we can personalize your experience on our website. This may include displaying relevant product recommendations, promotions, or content that aligns with your interests.

Marketing Communication:

With your consent, we use your email address and other contact details to send you promotional emails about our latest offers, new products, exclusive deals, competitions, and company updates. You can opt-out of these communications at any time by following the unsubscribe instructions provided in the email or updating your preferences in the “My account” section.

Market Research and Surveys:

Occasionally, we may contact you for market research purposes to gain insights into your preferences, opinions, and satisfaction with our products and services. Your participation in surveys and feedback initiatives is entirely voluntary.

Third-Party Integrations:

We integrate third-party tracking services, such as Facebook Pixel, TikTok Pixel, Bing Pixel, and Mailchimp, to measure the effectiveness of our advertising campaigns, gather user behavior insights, and manage newsletter subscriptions. Data collected through these services is used in accordance with their respective privacy policies and our own data processing practices.

Compliance with Legal Obligations:

In some cases, we may be required by law to use and retain certain personal data to comply with legal obligations, tax regulations, or governmental requests.

Preventing Fraud and Ensuring Security:

We may use your data to detect and prevent fraudulent activities, unauthorized access, and other security breaches. This helps protect both you and our company from potential harm.

Aggregated and Anonymized Data:

We may aggregate and anonymize the data collected to generate statistical insights and trends. This data is used for internal purposes and may be shared with third parties, but it does not identify any individual users.

Rest assured that we handle your data with the utmost care and respect your privacy rights. Your data is never sold to third parties for their marketing purposes without your explicit consent.

 

Individual Access to Data

At Site King, we are committed to transparency and respecting your rights regarding your personal data. You have the right to access, update, and delete the personal information we hold about you. Here’s how you can exercise these rights:

Accessing Your Data:

You have the right to request access to the personal data we hold about you. To make a request, please contact us at [email protected]. We will respond to your request without undue delay and provide you with a copy of the information we have on file about you. Please note that we may ask for additional verification to ensure the security of your data.

Updating Your Data:

We aim to ensure that your personal information is accurate and up to date. If any of the information you have provided to us changes or needs to be corrected, please log in to your account and update the relevant details in the “My account” section. Alternatively, you can contact us at [email protected] to request updates to your data.

Deleting Your Data:

If you no longer wish to have your personal data processed or believe that we no longer have a legitimate reason to hold it, you have the right to request the deletion of your data. To initiate the data deletion process, please contact us at [email protected].

 

Please note that there may be legal or contractual obligations that require us to retain certain personal data for a specific period. In such cases, we will inform you of the reasons for the data retention.

Data Portability:

You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and you have the right to transmit this data to another data controller. If you wish to exercise your right to data portability, please contact us at [email protected].

Complaints and Concerns:

If you have any concerns about how we handle your personal data or believe that your data privacy rights have been violated, please contact us at [email protected]. We take privacy complaints seriously and will investigate and respond promptly to address your concerns.

Data Retention and Transparency:

We are committed to being transparent about how we use your data. Our privacy policy provides detailed information on the types of data we collect, the purposes for which we use it, and the legal bases for data processing. You can refer to the “Information We Collect” and “How We Use Your Data” sections for more details.

 

We strive to fulfill all individual rights requests within a reasonable timeframe and in accordance with applicable data protection laws. Please note that the rights outlined above may be subject to limitations or exceptions under local laws.

 

For further assistance or to exercise any of your data privacy rights, please contact us at [email protected].

 

Right to be Forgotten

You have the right to request the erasure of your personal data from our records under certain circumstances. This right is also known as the “Right to Erasure” or the “Right to Delete.” If you wish to exercise this right, you can follow the steps outlined below:

Grounds for Erasure:

You have the right to request the erasure of your personal data if one of the following conditions applies:

 

  • Your personal data is no longer necessary for the purposes for which it was collected or processed.
  • You withdraw your consent, and there is no other legal basis for processing your data.
  • You object to the processing of your data, and there are no overriding legitimate grounds for the processing.
  • Your personal data has been processed unlawfully.
  • Your personal data must be erased to comply with a legal obligation.
  • Your personal data was collected when you were a child and no longer necessary for the provision of services directly offered to a child.

Data Anonymization:

When you request the erasure of your data, we will take reasonable steps to erase or anonymize any personal data that identifies you. Anonymized data may be retained for statistical analysis or other legitimate purposes.

Submitting an Erasure Request:

To request the erasure of your personal data, please contact us at [email protected]. We will respond to your request promptly and inform you of the actions taken as a result of your request.

Exceptions to the Right to Erasure:

Please note that the right to be forgotten is not absolute, and there may be circumstances where we are legally or legitimately obligated to retain your personal data. Some exceptions include:

 

Exercising the right to freedom of expression and information.

Compliance with a legal obligation that requires us to process your data.

The establishment, exercise, or defense of legal claims.

If we are unable to fulfill your erasure request based on these exceptions, we will inform you of the reasons for the decision.

 

Account Deletion:

Registered users have the option to initiate the erasure of their personal data by using the “Delete my account” button in the “My account” section of the website when logged in. This action will permanently remove your account and associated data from our records.

 

We respect your right to privacy, and we are committed to honoring your erasure requests within the bounds of the law. If you have any questions or concerns regarding the erasure of your personal data, please contact us at [email protected].

 

Cookies

Cookies are small text files that are placed on your computer’s hard drive by websites you visit. These cookies allow websites to recognize your device and gather information about your preferences and actions. At Site King, we use cookies to enhance your browsing experience and gather valuable insights to improve our website and services.

Types of Cookies Used:

  1. Necessary Cookies: These cookies are essential for the proper functioning of our website. They enable you to navigate through the site and use its features, such as accessing secure areas and placing orders. Necessary cookies do not require your explicit consent and cannot be disabled.
  2. Analytical Cookies: We use analytical cookies to collect anonymous information about how visitors use our website. This data helps us analyze traffic patterns, identify popular pages, and improve our website’s overall performance. The information collected is aggregated and anonymized, and it is not linked to any personally identifiable information.
  3. Functional Cookies: Functional cookies allow our website to remember your preferences and choices, such as your language preference or login details, to provide you with a more personalized experience. 
  4. Marketing Cookies: Marketing cookies are used to deliver personalized advertisements and content based on your browsing behavior and interests. They help us show you relevant ads and measure the effectiveness of our marketing campaigns. We obtain your consent before using marketing cookies. You have the option to manage your cookie preferences and change your consent settings through your browser settings.

 

Third-Party Cookies:

We may also use cookies from third-party service providers to enhance your website experience and improve our marketing efforts. These third-party cookies may include services like Facebook Pixel, Google Analytics, Bing Pixel, and other analytics and advertising tools. The data collected through third-party cookies is subject to their respective privacy policies and terms.

 

Cookie Management:

You have the option to accept or decline cookies when you first visit our website. You can modify your cookie preferences at any time through the cookie banner or your browser settings. Please note that blocking certain types of cookies may impact the functionality and user experience of our website.

 

Browser Settings:

Most web browsers allow you to manage your cookie preferences through their settings. You can choose to block all cookies, accept only certain cookies, or receive a notification when a cookie is placed on your device. For more information on how to manage your cookie settings, please refer to your browser’s help documentation.

 

Consent and Withdrawal:

By continuing to use our website or clicking “Accept” on the cookie banner, you consent to the use of cookies in accordance with this policy. You have the right to withdraw your consent at any time by adjusting your cookie preferences.

 

Please note that cookies play a crucial role in providing you with a smooth and personalized browsing experience on our website. However, you are in control of your cookie preferences, and you can change your settings at any time.

 

For more information about how we use cookies and how they contribute to enhancing your website experience, please contact us at [email protected].

 

Third-Party Consent

We collaborate with trusted third-party service providers to enhance our website’s functionality, analyze user behavior, and optimize our marketing efforts. By using our website, you agree to the sharing of your data with the following third-party providers for specific purposes:

 

Google Analytics

Google Remarketing

Google Tag Manager

Google Webmasters

Bing

 

  • Mailchimp: Email marketing platform for managing newsletter subscriptions and sending promotional emails.
  • Tawk.to: Live chat service for real-time support and assistance to website visitors.
  • ShareThis: Provides social media sharing buttons and content-sharing functionalities.
  • Facebook Pixel: Tracks user interactions and measures the effectiveness of our Facebook advertising campaigns.
  • TikTok Pixel: Tracks user interactions and measures the performance of our TikTok advertising campaigns.
  • Bing Pixel: Tracks user interactions and assesses the effectiveness of our Bing advertising campaigns.
  • Klarna: Payment provider that receives certain order and contact details to offer tailored payment options.
  • Google Analytics: Web analytics service that helps us understand how users interact with our website and improve its performance.
  • Google Remarketing: Allows us to show relevant ads to users who have visited our website as they browse other sites on the Google Display Network.
  • Google Tag Manager: Manages website tags, enabling us to deploy and update tracking codes and related technologies.
  • Google Webmasters: Provides insights and data about our website’s visibility on Google search results.
  • Google Shopping: Helps us showcase our products on Google and reach potential customers searching for similar items.
  • Youtube: sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

 

To ensure transparency and a comprehensive understanding of data processing, we encourage you to review the privacy policies of these third-party service providers. Understanding how these providers handle your data will empower you to make informed decisions about your privacy and data protection.

 

Account Registration

Creating an account at Site King provides you with enhanced features and a more personalized shopping experience. During the registration process, we collect certain personal data to set up and maintain your account. The information we may collect includes your name, address, email address, IP address, time and date of registration, username, encrypted password, and other relevant details.

Purpose of Account Registration:

We use the data collected during account registration for the following purposes:

 

  • Facilitating secure access to your account and order history.
  • Processing your orders and providing order status updates.
  • Offering personalized product recommendations and promotional offers.
  • Enhancing our customer support and addressing your inquiries effectively.

Data Security:

The security of your personal data is of utmost importance to us. We employ industry-standard security measures, such as encryption and secure data storage, to protect your information from unauthorized access, loss, or misuse.

Account Deletion:

You have the right to delete your account and associated data at any time. To initiate the account deletion process, please log in to your account and select the “Delete my account” option in the “My account” section. This action will permanently remove your account and personal data from our records.

 

Newsletter Subscription

Stay updated with the latest offers, product launches, and company news by subscribing to our newsletter. Our newsletter provides valuable insights and exclusive promotions straight to your inbox. Here’s how the newsletter subscription process works:

Opt-in Subscription:

You can choose to receive our newsletter through various channels, including:

 

  • The newsletter sign-up prompt in the website footer.
  • A non-invasive pop-up invitation to subscribe.
  • The “My account” page when logged in (for registered users).
  • The checkout page with an opt-in method for newsletter subscription.

Auto-Subscription for Customers:

When you make a purchase on our website, you will be automatically subscribed to our newsletter. This allows us to keep you informed about future offers and product updates related to your interests. However, you have the right to opt-out of the newsletter at any time by clicking the “unsubscribe” link provided in the footer of our emails or adjusting your preferences in the “My account” settings.

Consent and Unsubscribe:

By subscribing to our newsletter, you grant us permission to send you marketing emails using our mass mailing tool, Mailchimp. We respect your choices, and you have the right to withdraw your consent at any time. If you no longer wish to receive our newsletter, you can easily unsubscribe as mentioned above.

Data Sharing:

When you subscribe to our newsletter, your email address and name (if provided) are stored securely on Mailchimp’s servers. Rest assured that we do not sell or share your data with third parties for their marketing purposes.

Transparency and Choice:

We believe in transparency and respect your choices. Our newsletter subscription process is based on an opt-in policy for website visitors and an auto-subscription policy for customers who make purchases. You can control your subscription preferences and opt-out whenever you wish.

 

If you have any questions or concerns about our newsletter subscription process or your data, please contact us at [email protected].